Email Marketing & CRM

Last updated: 15 July 2026

Our email and CRM service plans, builds and runs the campaigns and automations that nurture your audience and convert it — usually within your own platforms and accounts.

What this service covers

• Email campaign strategy and automation;
• CRM setup and management (for example HubSpot, ActiveCampaign);
• Segmentation, list management and funnel design;
• eDM copywriting, design, testing and deployment;
• Performance tracking, reporting and optimisation.

Discipline-specific terms

• You agree to provide platform access and any required data (lists, tags, consent records), and to approve content and schedules before deployment.
• You are responsible for keeping contact data consent-based and compliant with the Spam Act 2003 (Cth), the Privacy Act 1988 (Cth) and, where relevant, the GDPR. We are not responsible for list hygiene or platform limitations unless contracted to manage them.
• Final copy and designs, and CRM setups and automation logic built within your platform, are yours; on payment, ownership of the creative transfers to you.
• We do not guarantee open, click-through or deliverability rates, which depend on audience quality, content and platform factors. Platform subscriptions and third-party tools are billed directly to you.

How these terms work

These service terms sit under Jewell's Terms of Service, which govern every engagement unless a signed Master Services Agreement or Statement of Work says otherwise. Where the two differ, the more specific document controls. In short:

• Partner delivery: Jewell leads and remains responsible for the work. We may engage vetted specialist partners and subcontractors, and we stand behind their work as if it were our own. Your contract is with Jewell alone.
• AI-assisted delivery: we use AI tools under human direction and review to work faster and pass the value to you. A qualified person reviews and remains accountable for every deliverable, and we do not use your confidential material to train publicly available AI models. See the AI Disclosure page.
• Intellectual property: on payment in full, you own the final deliverables created specifically for you. Jewell keeps its pre-existing methods, frameworks (including the 3D Process), tools, code and know-how, and licenses them to you as embedded in the work.
• Case studies: unless you tell us otherwise in writing, we may reference non-confidential work — including your name, logo and factual outcomes — in our portfolio, proposals and marketing. You can opt out or restrict this at any time.
• Australian Consumer Law: nothing in these terms excludes the consumer guarantees you have under the ACL.
• Liability: our liability is capped and certain losses are excluded, as set out in the Terms of Service.

For the full clause set — fees and payment, confidentiality, privacy, termination, disputes and governing law — see the Terms of Service.

Jewell Group Pty Ltd. These terms may change without notice; the current version lives here. Questions? hello@jewellai.com.